Massachusetts Governor’s
Conference on Travel & Tourism

March 24–25, 2026
DoubleTree Hotel, Danvers, MA

More event updates and information to come!

#VisitMA

We Look Forward to Celebrating with You at the 2026 Governor’s Conference on Travel & Tourism!

This year’s conference will delve into innovative strategies to position Massachusetts as a premier destination, emphasizing authentic storytelling, leveraging international markets, and highlighting marquee events like Massachusetts 250, FIFA World Cup, and Sail Boston. By attending, you will be able to reconnect with industry insiders and build connections with new friends, discover actionable insights and best practices, and celebrate Massachusetts’ strong and diverse travel and tourism industry. From cutting-edge marketing strategies to destination development, this is your chance to hone best practices to improve your business, build your network, and shape the future of Massachusetts tourism.

Conference Sessions

(Subject to change)

  • AI and the Future of Global Tourism
  • Partnering with the Creative Sector
  • New Ways of Storytelling
  • The Ins & Outs of Successful Hotel Contracting
  • Building Culture: Prioritizing People
  • How Travel Influencers Are Making an Impact
  • Strategies for Reaching the Multilingual Traveler
  • Accessible & Inclusive Travel
  • Planning Events on a Budget
  • And Much More!

Click here to view the Draft Conference Agenda (Subject to Change)

Awards

Larry D. Meehan Lifetime Achievement Award
This award, presented by the Massachusetts Office of Travel & Tourism, is bestowed upon one individual who has made a unique contribution to the growth and vitality of the Massachusetts tourism industry.

Revolutionary Achievement Award
This award is being presented by the Massachusetts Office of Travel & Tourism to an individual who has made exceptional innovative approach to embracing all things commemorating the 250th Anniversary of the American Revolution.

Film Industry Achievement Award
This award is being presented by the Massachusetts Office of Travel & Tourism and the Massachusetts Film Office to one individual who has made outstanding contributions to the Massachusetts film industry.

Click here to nominate yourself or someone else for one of the awards listed above! (Deadline: Wednesday, February 11, 2026 at 3:00 PM)

Questions? Please contact Charlie Ticotsky at 857-278-2956 or charlie.ticotsky@mass.gov.

Hotel

Take advantage of the discounted hotel rate before it expires on February 22, 2026!

$149/night
Last Day to Book: Sunday, February 22, 2026

Contact

Attendee Tickets, Sponsorship, & General Questions
If you have any questions on purchasing attendee tickets/sponsorships, please email Zoë Ross at massgovernorsconference@conventures.com.

Exhibitors
If you have any questions on purchasing exhibitor space, please email Tyler Skenderian at tgskenderian@conventures.com.